$50 off first therapy session with code NEW50

Getting Started

Frame is a modern marketing directory that helps you build YOUR OWN private practice. We are not a group practice. We do not take a cut of your sessions. We do not force you to use any tools or practice management systems. We are here to help you expand your online presence and get you exposure to potential clients in a more effective way.

When you sign up for Frame, you will create a dynamic public profile that is designed for the modern consumer. We use a combination of social media, press, partnerships and our custom content to drive potential clients to your profile page. You can also link your profile to other directories or websites so that potential clients everywhere can watch your video or read your blog post.

Frame is designed to help you grow your own private practice. All of our tools and services are OPTIONAL to use and were designed to be used in combination with other tools. Our goal is to support you in running your business and help expand your online presence to increase your exposure to potential clients in a more effective way.

If you’re interested in onboarding your current clients, please reach out to help@tryframe.com. A member of our team will be in touch with further instructions as well as a personalized link to share with your clients.

You can apply if you are currently a licensed therapist, or pre-licensed therapist working under the supervision of a licensed therapist, within the state of California and are in good standing with the Board of Behavioral Services. Your application will be carefully reviewed by a member of our team, and if accepted, we will personally walk you through our platform to get you comfortable and ready for matching!

Create an account, fill out your profile with detailed responses and submit your application when finished. Your responses will be stored when you save and continue each section, and we make it easy for you to add or edit at any time.

You will receive a personal response within 48 business hours from a member of our team via email.


Frame is free to use for your first 32 days! After your free trial, Frame is available at the discounted cost of $20 per month.

Yes, you can cancel or reactivate your Frame account at any time by contacting help@tryframe.com.

Yes, Frame uses Stripe as our secure payment processor, and Stripe charges 2.9% + .30 per transaction.


We allow therapists on Frame to create their own sliding scale, and prices vary from $30 to $250. We do not show your price on your profiles because we want to give you the freedom to discuss cost with potential clients during your intro calls.

While some therapists on Frame do contract with insurance, a majority of them do not. The choice is yours! We let you run your business your way.

Payments are securely processed through Stripe and get deposited to your linked bank account within 2-4 business days. We ask for your bank account information during the application process so that you can be paid without any hassle from us or your clients.

Therapy On Frame

Our proprietary matching algorithm connects therapists to clients based on your profile details and each client’s questionnaire responses. As soon as a client finishes their questionnaire, Frame immediately provides them with their top therapist matches. Your bio, specialties, treatment styles, and zip code are all important factors that potential clients review. We encourage clients to schedule intro calls with multiple matches in order to find the right fit.

After any matched intro call, you have the power to decide if you’d like to bring on the client or not.

If a client wants to view more therapists other than their matches, they can also easily find you in our directory.

You are never required to accept a new client referral. We help you grow your business in the way you want. Coming soon, you’ll be able to use Frame’s Therapist Network to refer therapist recommendations to clients on our platform.

Yes! Frame offers both secure telehealth services and in-person sessions to all therapists in our network. It’s completely up to you to offer telehealth, in person, or both. You will be able to indicate in your profile what type of sessions you offer to clients.

We know the importance of a secure and strong telehealth connection and that’s why our telehealth is powered by Zoom! All HIPAA compliant telehealth sessions can be accessed through your dashboard. Both you and your clients will receive an email with a link for each session 5 minutes before the start of the session.


Frame’s appointment confirmation tool allows you and your clients to conveniently schedule/reschedule sessions. Frame will also provide appointment reminders to your clients to save you the time and hassle!

Not necessary, but suggested! When synched, your clients can request appointments with you based on your actual availability. The feature does allow for you to block out pre-existing appointments or future events in your calendar to eliminate scheduling friction.


Every therapist on Frame has the opportunity to film one of our signature Frame Discussions. These videos give viewers a glimpse into the world of therapy by showcasing conversations between real therapists and volunteer participants. Frame therapists provide tangible coping skills and psychoeducation and allow potential clients to see what you are like in action.

Anyone viewing these discussions can match with the therapist featured in the discussion, or other similar therapists.

Yes! Please email us at discussions@tryframe.com with your information, area of expertise, and suggested topics you’d like to cover. We will be in contact if you’re a fit for topics planned in the foreseeable future.


Every feature on our platform is HIPAA compliant. We take HIPAA laws very seriously because we know how important it is to protect your clients and maintain confidentiality.